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Our Services
Marketing Strategy Planning
- We can help you design a marketing strategy according to your corporate strategy trying to achieve your goals or define key aspects of your marketing plan.
- We can help you plan activities to support your plan and work with you for a successful implementation.
- In other words, we can help you with the planning, analysis and execution of any aspect of the:
- Product
- Price
- Promotion
- Place
Retail Marketing
- Merchandising:
- We can design a merchandising program according to your specific needs adapting the use of our tools and people.
- We have a unique shared merchandising program for San Diego and Las Vegas which is very efficient and cost effective.
- POP management:
- Planning
- We team up with your marketing or sales department to plan the promotion which will determine the POP that will best communicate the campaign to the consumer.
- When displays are needed to support exhibitions we can help you determine the requirements and develop the creative brief for the design and production company.
- Design coordination
- Alongside the project leader or as project leader we maintain and develop a relationship with the POP vendor to ensure the best possible design, adequate materials, on time delivery and price negotiation.
- Logistics
- Warehousing of final POP and delivery to Retail
- Sales Promotion
- Sales promotions are non-personal promotional efforts that are designed to have an immediate impact on sales. Media and non-media marketing communications are employed for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability.
- Examples include:
- coupons and rebates
- discounts and sales
- contests
- point of purchase displays
- sampling
- gifts and incentive items
- free travel, such as free flights
- Event Planning
- In-Store Promotion
- Field Marketing & Event Planning
- Some of the activities related to field marketing and event planning are:
- Booking and negotiating event
- Branding and achievement of marketing objectives
- Event planning: Theme, decoration, product to be sampled
- Layout of booth: Preparation, storage and distribution areas and booth front view-
- Presentation of product-Sampling-
- Logistics:
- Selection, purchase and organization of materials
- Delivery of product and materials
- Set up of location
- Cleaning and removal of materials at location
- Post-event clean up and storage-utensils and uniforms
- In-Store Demonstration
- In-store demos are the most effective way to introduce new products and to motivate new customers to try new products.
- We have a very well trained team of Spanish speaking and bilingual staff that is always ready to promote and sell your product at any location.
- If you want to see results, call us!
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